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Reuters Institute for the Study of Journalism

Digital News Report 2023. Episode 1: What you need to know

In this opening episode of our series, we’ll explore the key findings from our Digital News Report 2023, the most comprehensive study of news consumption worldwide.
Reuters Institute for the Study of Journalism

Digital News Report 2022. Episode 1: What you need to know

In this special episode of our Future of Journalism podcast, we look at the main findings of the Digital News Report 2022

How to use metrics to understand your audience and sell subscriptions

In this podcast we look at how one of the world's leading newsrooms uses data to inform various steps of the newsmaking process in order to engage with audiences and drive subscriptions.

How premium lifestyle journalism sells subscriptions

Journalists from some of Scandinavia's leading news publishers discuss their organisations' premium news strategies, the value of lifestyle news and the false dichotomy of hard/soft news, and the role of gender.

How The Economist uses newsletters to drive engagement and subscription

Sunnie Huang, Newsletters Editor of the Economist talks about the strategy behind the publication's newsletters

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