Over 4000 free audio and video lectures, seminars and teaching resources from Oxford University.
Skip to Content Skip to Navigation

Building a Business: Marketing: Creating and Keeping Customers

Loading Video...
Duration: 1:02:43 | Added: 24 Mar 2011
Jonathan Reynolds (Academic Director of the Oxford Institute of Retail Management) discusses principles of marketing, including using the internet and social media.
Oxford Unit:
Copy and paste this HTML snippet to embed the audio or video on your site: