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web20

Oxford Internet Institute - Lectures and Seminars

Using the Web to do Social Science

Duncan Watts discusses how the Internet is beginning to lift a long-time constraint of social science research on emergent collective behaviour: the difficulty of measuring interactions between people, at scale, over time, while also observing behaviour.
Oxford Internet Institute - Lectures and Seminars

The Growth of the Corporate Blog: 'Letting go' of Information Control or Maintaining the Official Line?

What do companies expect to gain from maintaining an online 'social media' presence? What are the implications of these trends for the development of traditional public relations strategies and business journalism?
Oxford Internet Institute - Lectures and Seminars

Blogging at 20? The Future and Potential of Social Media

If social media are the defining advance of Web 2.0, whereby the network-as-platform enabled users not just to download content but to create it, tag it and share it ... what will the next decade hold? Will we continue to Tweet?

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