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Saïd Business School

The Saïd Business School is one of Europe's youngest and most entrepreneurial business schools. An integral part of the University of Oxford, the School embodies the academic rigour and forward thinking that has made Oxford a world leader in education. The School is dedicated to developing a new generation of business leaders and entrepreneurs, and conducting research not only into the nature of business, but the connections between business and the wider world.

Series associated with Saïd Business School

Building a Business
Business and the Environment - A conference from the Said Business School, University of Oxford
Dean's Seminar Series: Saïd Business School
Distinguished Speakers Seminar
Entrepreneurship
Future of Business
Global insights in impact investing
Medical Innovation
Oxford Programme for the Future of Cities
Oxford Said Entrepreneurship Forum
Oxford Saïd Entrepreneurship Forum 2020
Silicon Valley Comes to Oxford
The Oxford Saïd Entrepreneurship Forum
# Episode Title Description People Date
173 Putting yourself in their shoes - the key to success Su Zun Mon, a Weidenfeld-Hoffmann scholar, shares her insights on the different operating systems of social enterprises and intergovernmental organisations (IGOs) based on her experiences in Myanmar. Sun Zun Mon 20 May 2022
172 Creative Commons Combining business and political mindsets Join us as we hear from Kiran Fothergill, a current Oxford MBA student and Conservative Party candidate for Harrow on the Hill in this year's local elections. Kiran Fothergill, Bartek Ogonowski 12 May 2022
171 Creative Commons WAGMI (we are all going to make it), except are we, really? From resources for ultimate beginners in the space to invitations to help plan succession, we leave no stone unturned in this episode on the future of blockchain. Sammi Wei, Lakshmi C 04 May 2022
170 How to realise the zero carbon transition Nagadarsan Suresh and Andreas Finzel discuss how we can slow climate change by achieving net zero carbon emissions. Nagadarsan Suresh, Andreas Finzel 26 Apr 2022
169 Creative Commons Designing built environments for equity Join us to learn more from Gadea Aguado Sierra, an architect shortlisted in the 2021 Women of the Future Awards, about opportunities for equity and sustainability in and through the built environment and the potential of Gadea Aguado Sierra, Grace Chou 17 Mar 2022
168 All set to dominate e-commerce in Africa This week, Rudolph Okai and Prince Ekeh (Co-CEO, Konga) discuss e-commerce in Africa. Join us on this episode of Future of Business to listen to Prince take us through his strategies for expanding beyond his home-ground in Nigeria. Prince Ekeh, Rudolph Okai 10 Mar 2022
167 Creative Commons Artificial Intelligence and why the future is bright This week Shubham Saraff and Andreas Finzel discuss the impact of technologies like AI and machine learning. They talk about the benefits and difficulties we experience today and what sectors of our economy are being disrupted first. Shubham Saraff, Andreas Finzel 24 Feb 2022
166 Creative Commons Branding: as intimate as it can get to the world of business Join us in this episode to listen to Alejandro Arroyo Yamin talk about the past, present and future of branding; why it matters more than we realise, and why the term ‘branding’ doesn’t even begin to cover all that it stands for! Date of recording: 26/11. Alejandro Arroyo Yamin, Andreas Finzel 15 Feb 2022
165 Doing good while doing well: Africa chapter Did you know which industry attracted $1.4 billion of funding in Africa in 2021? Nouss Bih, co-chair of Saïd Business School’s Africa Business Alliance, joins us to share her experiences as an investment manager in Ivory Coast. Nouss Bih, Grace Chou 04 Feb 2022
164 Imagine businesses that make the world a better place… Oxford MBA candidates Elzan Godlewski and Andreas Finzel discuss what it takes to make capitalism a force for good, the role public policy plays and what business leaders can do today to build a sustainable tomorrow. Episode recorded in November 2021. Elzan Godlewski, Andreas Finzel 26 Jan 2022
163 Driving change in a fast-paced world Join us as we hear from Mishern Chetty, the Oxford MBA 2021-2022 Class co-President about his experience working in the high-profile Mercedes-AMG Petronas Formula One Team and his drive to challenge the diversity and inclusion initiatives therein. Mishern Chetty, Bartek Ogonowski 19 Jan 2022
162 What's for dinner and why does it matter? Join us in this episode to listen to Sustainable Food Systems Expert Melissa Benn talk about the future of food systems that are already here, and how it will impact not just our meal choices but also our production and consumption patterns... Melissa Benn, Andreas Finzel 17 Dec 2021
161 Fight against climate change - Are the efforts enough? Join us in this episode to hear from conservationist Alexis McGivern on the state of our climate, what public and private leaders are doing to combat it, and whether it's enough. Alexis McGivern, Rudolph Okai 06 Dec 2021
160 Introducing Future of Business Season 4 The Future of Business podcast is returning with rotating hosts and featuring students from Oxford MBA’s 2021-2022 cohort. Grace Chou 06 Dec 2021
159 How Much Does The Planet Matter? OSEF 2020 Food and Environment Panel Emilie Vanpoperinghe, Benjamina Bollag, Daniel Holod 20 Jul 2020
158 Refugee Entrepreneurship: Today’s Camps Tomorrow’s Cities OSEF 2020 Refugee Entrepreneurship Panel. Sandra Raad, Global Lead for Empact, WFP Innovation Accelerator Joelle Hangi, CEO, Refugee Arts and Authors Myrna Atalla, Executive Director, Alfanar Venture Philanthropy Organisation Moderated by Tsechu Dolma, MB Sandra Raad, Joelle Hangi, Myrna Atalla, Tsechu Dolma 23 Jun 2020
157 Space: The Final Frontier? OSEF 2020 Space Panel. Lisa Lang, Founder & CEO, The Powerhouse Group Cyril Kubr, Co-managing Director, European Space Agency Switzerland Rafael Jorda Siquier, Founder & CEO, OpenCosmos Moderated by Thomas Schmitz, MBA candidate Lisa Lang, Cyril Kubr, Rafael Jorda Siquier, Thomas Schmitz 23 Jun 2020
156 Forum Opening And Morning Keynote - Anousheh Ansari Introduction to OSEF by Libby Wood and Dean Peter Tufano, Saïd Business School. Followed by Morning Keynote - Anousheh Ansari Anousheh Ansari, Dean Peter Tufano 23 Jun 2020
155 Creative Commons Product Management and Luxury Motorcars Art, innovation, and the world of product management through the lens of high-end motorcars. In this episode we sit down with Daniel Canbanllias a Product Manager at Rolls Royce Motorcars. Daniel Canbanllias 12 May 2020
154 M&A - Past, present and the future We sit down with Timothy Galpin, Academic director of the MBA program at Said Business School, consultant to numerous boards and senior management, and an author to discuss what drives M&A, the hiccups and the waves of M&A over the years. Timothy Galpin 12 May 2020
153 Future of Cannabusiness As restrictions on medical cannabis use loosen around the world, companies and entrepreneurs are entering the marijuana market in a big way. We learn more from leading players in this space and the first publicly-listed cannabis company. Tejinder Verk, Paul Steckler 12 Dec 2019
152 The Space Episode! Venture with us to the ‘final frontier’ for a very special episode on the future of space. Chad Anderson 28 Jun 2019
151 Early childhood development – A blue ocean opportunity? This talk was recorded as part of the Future of Business Series. Tarun Varma, Laura White and Puja Balachander 11 Jun 2019
150 Doing good while doing well - impact investing unpacked What is behind the rise of impact investing and is the hype warranted? Aunnie Patton Power 29 May 2019
149 When business and karma collide Simon Coley and Albert Tucker of Karma Cola tell the Future of Business podcast how they built a company, a foundation, and a "virtuous circle," bringing organic sodas to consumers and vital investment to communities in Sierra Leone. Simon Coley, Albert Tucker 08 May 2019
148 Creative Commons Future of workspaces, connected devices and smart cities We interviewed Vanessa Lee Butz, CEO and Founder of District Technologies to understand what smart cities are and what the connected future would look like? Vanessa Lee Butz 29 Apr 2019
147 Who drives change in Africa? In the second of our special two-part episode, we learn about Africa’s competitive advantages, shifting demographics, and the leadership challenges and opportunities faced by young people and women. Vera Songwe, Kola Adesina, Erik Hersman 16 Apr 2019
146 OSEF 2019: Rise of the robots OSEF 2019: Rise of the Robots with Ingmar Posner (Oxbotica), Boris Krumrey (UiPath), Samer Al Moubayed (Furhat Robotics) Ingmar Posner, Boris Krumrey 12 Apr 2019
145 OSEF 2019: Making smart cities smarter OSEF 2019: Making smart cities smarter with Amir Elichai (Carbyne), Vanessa Lee Butz (District Technologies), Eugenie Teasley (Uber) Amir Elichai, Vanessa Lee Butz, Eugenie Teasley 10 Apr 2019
144 OSEF 2019: FinTech: Disrupting the financial system from the outside or the inside? OSEF 2019: FinTech: Disrupting the financial system from the outside or the inside? WEith Diana Biggs (HSBC), Nick Ogden (ClearBank), Karen Kerrigan (Seedrs), Francesca Carlesi (Molo) Diana Biggs, Nick Ogden, Karen Kerrigan, Francesca Carlesi 10 Apr 2019
143 OSEF 2019: When creativity and tech collide OSEF 2019: When creativity and tech collide, with Maria Tanjala (FilmChain), Robert Norton (Verisart) and Isabel Garvey (Abbey Road Studios) Maria Tanjala, Robert Norton, Isabel Garvey 10 Apr 2019
142 OSEF 2019: Panel Discussion How can entrepreneurship drive social innovation? OSEF 2019: Panel Discussion How can entrepreneurship drive social innovation? With Robert Opp (United Nations World Food Programme) and Bill Cummings (Cummings Foundation). Robert Opp, Bill Cummings 10 Apr 2019
141 OSEF 2019: Panel discussion: 12 years, 1.5 degrees: Innovation for sustainable energy OSEF 2019: Panel discussion: 12 years, 1.5 degrees: Innovation for sustainable energy with Nikhil Nair (M-Kopa), Shalini Rao (Generation) and Nicky Chambers (Origen Power) Nikhil Nair, Shalini Rao, Nicky Chambers 10 Apr 2019
140 OSEF 2019: Keynote: Philip Sheppard and Chris Walch, Lifescore, in conversation with Professor Thomas Hellmann, Saïd Business School Keynote: Philip Sheppard and Chris Walch, Lifescore, in conversation with Professor Thomas Hellmann, Saïd Business School Philip Sheppard, Chris Walch, Thomas Hellmann 10 Apr 2019
139 OSEF 2019 - Pitching competition Introduced by Jenny Tooth OBE - CEO of UK Business Angels Association and announcement of winning team of pitching competition - Introduced by Oliver Csendes, Pioneers. Jenny Tooth, Oliver Csendes 10 Apr 2019
138 OSEF 2019: Keynote: Imagine - The journey of Shazam OSEF 2019: Keynote: Imagine - The journey of Shazam, with Dhiraj Mukherjee, Co-Founder Shazam Dhiraj Mukherjee 10 Apr 2019
137 OSEF 2019: Introduction to the afternoon keynote session OSEF 2019: Introduction to the afternoon keynote session, with Dean Peter Tufano, Saïd Business School Dean Peter Tufano 10 Apr 2019
136 OSEF 2019: Keynote: Can mindfulness take place in the contemporary world? Oxford Said Entrepreneurship Forum 2019: Keynote: Can mindfulness take place in the contemporary world? Rich Pierson, CEO and Co-Founder of Headspace in conversation with Professor Willem Kuyken, University of Oxford. Rich Pierson 10 Apr 2019
135 OSEF 2019 - Welcome to OSEF 'Keep calm and carry on' OSEF 2019 - Welcome to OSEF 'Keep calm and carry on' with Dean Peter Tufano, Saïd Business School. Dean Peter Tufano 10 Apr 2019
134 A closer future for Africa? As countries across Africa vote on ratification of the landmark Continental Free Trade Agreement, we learn more about what's at stake for the continent in the first of a special two-part episode. Vera Songwe, Kola Adesina, Erik Hersman 05 Apr 2019
133 Creative Commons On Purpose and Profit: Deciphering the Economics of Mutuality What is the right level of profit for a company? Bruno Roche 26 Mar 2019
132 Lighting up Africa There are currently over one billion people without access to electricity. A significant number of these people live in Africa where inadequate infrastructure restricts access. Greta Talbot-Jones, Laurence Copson 12 Mar 2019
131 Davos Doom and Gloom This year's World Economic Forum was punctuated by an overall sense of pessimism and concern for the future. One attendee, Oxford Saïd Business School Dean Peter Tufano, gives his take on the state of business. Peter Tufano 19 Feb 2019
130 Neo banks vs traditional banks - Are we witnessing disruption in the banking industry? Can banks survive without caring about customers? Tom Blomfield, Alice Truswell 06 Feb 2019
129 Live panel on digital engagement In this live panel, we sit down with Resident Advisor founder Nick Sabine and fellow MBA slash film producer Yetunde Dada to discuss community engagement through digital media. Nick Sabine, Yetu Dada 16 Nov 2018
128 BCorps: the future firm What is a bcorp? How do people know what this is Can businesses lead the charge for social good? That is the idea behind B Corps, a movement of 2,500 businesses in 50 countries committed to having a positive impact in the world. Michaelanne Butler, Charmain Love 16 Nov 2018
127 How to make a trillion dollars Can cryptocurrencies make the first trillionaire? Between September 2017 and January 2018 the price of bitcoin rocketed to around $13,000. One MBA student, Mike Wigrizer, was not only betting on bitcoin but also created his own cryptocurrency. Michael Wigrizer 21 Aug 2018
126 Future proofing banks How would you like to have your own personal banker? The traditional model of banks as a store of value and source of liquidity, and of bankers as trusted personal financial advisors, is under threat like never before. Steve Gotz, Alec Mclauren 21 Aug 2018
125 The Carbon Bubble part 2 How do you account for carbon? Richard Barker 03 Aug 2018
124 The Carbon Bubble part 1 Housing bubble? what about a carbon bubble? Carter Powis 03 Aug 2018
123 Surviving in an AI world How do you future proof yourself from AI? Vivienne Ming 16 Jul 2018
122 Hyperloop and the future of transport LA to San Francisco in 30 minutes? We dive into the high-tech future of transport with Nick Earle, VP at Virgin Hyperloop One. Nick Earle 16 Jul 2018
121 Future of work with Google Chief Economist Hal Varian and Professor Jonathan Trevor AI’s effect on the labour force, who wins man or machine? Jonathan Trevor, Hal Varian 16 Jul 2018
120 Introduction with Dean Peter Tufano How can an institution that is over 900 years old teach its students about the future? We speak to Peter Tufano, Dean of Oxford's Saïd Business School. Peter Tufano 09 Jul 2018
119 OSEF 2018: Spotting Investment Opportunities in an Uncertain World - A Panel Discussion Spotting Investment Opportunities in an Uncertain World - A Panel Discussion at Oxford Saïd Entrepreneurship Forum 2018. Spencer Crawley, Stephan Morais, Jenny Tooth, Joe White 09 Apr 2018
118 OSEF 2018: What Lays Ahead for Government Technology? - A Panel Discussion What Lays Ahead for Government Technology? - A Panel Discussion at Oxford Saïd Entrepreneurship Forum 2018 - Daniel Korski (Public), Robyn Scott (Apolitical), Pere Valles (Scytl) and Peteris Zilgalvis (DG Connect European Commission) Daniel Korski, Robyn Scott, Pere Valles, Peteris Zilgalvis 09 Apr 2018
117 OSEF 2018: Feeding 9 Billion - A Panel Discussion A Panel Discussion at Oxford Saïd Entrepreneurship Forum 2018 - Robert Opp (Innovation Division World Forum Programme (UN)), Tim Röhrich (European Founders Society), Willem Sodderland (Seamore) and Ilana Taub (Snact) Robert Opp, Tim Röhrich, Willem Sodderland, Ilana Taub 09 Apr 2018
116 OSEF 2018: Moving Money: The Story of TransferWise Kristo Käärmann (Executive Founder of TransferWise) gives the afternoon keynote at Oxford Saïd Entrepreneurship Forum 2018. Kristo Käärmann 09 Apr 2018
115 OSEF 2018: Biz Stone in conversation with Brent Hoberman Biz Stone (Co-founder of Twitter, Medium, and Jelly) in conversation with Brent Hoberman (Co-Founder of Lastminute.com and Founders Forum) at Oxford Saïd Entrepreneurship Forum 2018. Biz Stone, Brent Hoberman 09 Apr 2018
114 OSEF 2018: The journey of Just Eat UK David Buttress (Ex CEO of Just Eat UK, angel investor and Partner at 83North Venture Capital) - gives the morning keynote at Oxford Said Entrepreneurship Forum 2018. David Buttress 09 Apr 2018
113 Creative Commons New frameworks for measuring performance International evaluation expert Dr Michael Quinn Patton and OIIP Programme Director Gayle Peterson will discuss best practice and new frameworks for evaluating and measuring performance when investing in solutions to complex, systemic problems. Michael Quinn Patton 18 Oct 2016
112 Tackling Climate Change and Slavery Larry Kramer, President of the Hewlett Foundation and Monique Villa, CEO of the Thomson Reuters Foundation, discuss how their organisations are addressing some of the world's most complex 'wicked' problems. Larry Kramer, Monique Villa, Peter Tufano 27 Jul 2016
111 Women of influence in impact investing and social finance Sujata Lamba, Director, World Bank and Shuen Chan, Permian Global Fund give a talk for the Oxford Impact Investment Programme. Shuen Chan, Sujata Lamba 17 Dec 2015
110 Arts and Impact Investing Around the world organisation are using the Arts as a way to create change and economic development. Andrea Nemtin, CEO, Inspirit Foundation and Oksana Oracheva, General Director, Vladimir Potanin Fellowship discuss their programmes. Gayle Peterson, Andrea Nemtin, Oksana Oracheva 12 Oct 2015
109 Emerging Economies: Africa Sam Nwanze, Chief Investment Officer, Heirs Holdings Nigeria and one of Africa's first impact investors talks about the opportunities and challenges of the multi-billion dollar social investing industry in Africa. Samuel Nwanze, Gayle Peterson 12 Oct 2015
108 Global Insights in Impact Investing Podcast Series: An Introduction Dr Gayle Peterson, Director of the Oxford Impact Investing Programme introduces the series which will cover a wide range of topics, from dealmaking and social impact bonds, to arts and social investing. Gayle Peterson 12 Oct 2015
107 The changing landscape of entrepreneurial finance: a research perspective Professor Thomas Hellmann, Academic Director, Entrepreneurship Centre, gives a talk for the Dean's Seminar Series. Thomas Hellmann 14 May 2015
106 The CEO report: Embracing the paradoxes of leadership and the power of doubt We discuss the role business plays in society, and the expectations about the role business should play, having shifted dramatically in recent years. Michael Smets, Amanda Moss Cowan 14 May 2015
105 Measuring meaning structures in text analysis for organisational research Dr Timothy Hannigan, Research Fellow at the Oxford Centre for Corporate Reputation, discusses his research of measuring meaning across a collection of texts and its applications in management research. Timothy Hannigan 14 May 2015
104 Innovation, learning and sensing: The case of the Supermarine Spitfire Matthias Holweg explained his research on innovation in the context of comparing patterns of innovation in industry today, ranging from smartphones to automotive, with the patterns of innovation in fighter aircraft during World War II. Matthias Holweg 14 May 2015
103 Making markets with personal data Professor John Deighton identifies emerging market characteristics when dealing with personal data as a collective ecosystem, which supports data applications. John Deighton 14 May 2015
102 Research on scenario planning practices and using scenarios as a research method Dr Rafael Ramirez, Director of the Oxford Scenarios Programme at Saïd Business School, discusses using scenarios as a research method and presents his current research in scenario planning practices. Rafael Ramirez 14 May 2015
101 Financial projections - Chapter 5 Dr. Thomas Hellmann, Academic Director of the Entrepreneurship Centre at the Saïd School of Business, University of Oxford, presents final examples of financial projections. Thomas Hellmann 22 Dec 2014
100 Financial projections - Chapter 4 Dr. Thomas Hellmann, Academic Director of the Entrepreneurship Centre at the Saïd School of Business, University of Oxford, presents what are the classic mistakes that the entrepreneurs make when they do financial projections. Thomas Hellmann 22 Dec 2014
99 Financial projections - Chapter 3 Dr. Thomas Hellmann, Academic Director of the Entrepreneurship Centre at the Saïd School of Business, University of Oxford, explains what are the cost projections, integrated projections and how to manage the cash flow. Thomas Hellmann 22 Dec 2014
98 Financial projections - Chapter 2 Dr. Thomas Hellmann, Academic Director of the Entrepreneurship Centre at the Saïd School of Business, University of Oxford, explains what are the cost projections, integrated projections and how to manage the cash flow. Thomas Hellmann 22 Dec 2014
97 Financial projections - Chapter 1 Dr. Thomas Hellmann, Academic Director of the Entrepreneurship Centre at the Saïd School of Business, University of Oxford, explains the term financial projections. Thomas Hellmann 22 Dec 2014
96 Raising Venture Capital Chapter 6 Christian Hernandez, Co-Founder and Managing Partner at White Star Capital, summarises the lecture with final remarks on how to raise venture capital. This lecture took place at the Saïd Business School, University of Oxford on November 25th, 2014. Christian Hernandez 18 Dec 2014
95 Raising Venture Capital Chapter 5 Christian Hernandez, Co-Founder and Managing Partner at White Star Capital, explains the ratio of opportunities and how the investment process looks like from the venture capitalists perspective. Christian Hernandez 18 Dec 2014
94 Raising Venture Capital Chapter 4 Christian Hernandez, Co-Founder and Managing Partner at White Star Capital, explains what is bootstrapping. Christian Hernandez 18 Dec 2014
93 Raising Venture Capital Chapter 3 Christian Hernandez, Co-Founder and Managing Partner at White Star Capital,explains the dynamics between venture capitalists, shareholders and clients. Christian Hernandez 18 Dec 2014
92 Raising Venture Capital Chapter 2 Christian Hernandez, Co-Founder and Managing Partner at White Star Capital, presents trends in technology that are interesting for venture capital companies. Christian Hernandez 18 Dec 2014
91 Raising Venture Capital Chapter 1 Christian Hernandez, Co-Founder and Managing Partner at White Star Capital, explains what is venture capital. This lecture took place at the Saïd Business School, University of Oxford on November 25th, 2014. Christian Hernandez 18 Dec 2014
90 How Can I Protect My Ideas? - Chapter 6 Robert Anderson, Intellectual Property Lawyer at Hogan Lovells, summarises the lecture with final remarks on intellectual property. This lecture took place at the Saïd Business School, University of Oxford on November 18th, 2014. Robert Anderson 18 Dec 2014
89 How Can I Protect My Ideas? - Chapter 5 Robert Anderson, Intellectual Property Lawyer at Hogan Lovells, explains what are the commercial and practical matters to keep in mind when you want to protect your business idea.This lecture took place at the Saïd Business School, University of Oxford o Robert Anderson 18 Dec 2014
88 How Can I Protect My Ideas? - Chapter 4 Robert Anderson, Intellectual Property Lawyer at Hogan Lovells, explains what is a patent. This lecture took place at the Saïd Business School, University of Oxford on November 18th, 2014. Robert Anderson 18 Dec 2014
87 How Can I Protect My Ideas? - Chapter 3 Robert Anderson, Intellectual Property Lawyer at Hogan Lovells, explains what is a copyright. This lecture took place at the Saïd Business School, University of Oxford on November 18th, 2014. Robert Anderson 18 Dec 2014
86 How Can I Protect My Ideas? - Chapter 2 Robert Anderson, Intellectual Property Lawyer at Hogan Lovells, explains what is a trademark. This lecture took place at the Saïd Business School, University of Oxford on November 18th, 2014. Robert Anderson 18 Dec 2014
85 How Can I Protect My Ideas? - Chapter 1 Robert Anderson, Intellectual Property Lawyer at Hogan Lovells, explains what is intellectual property. This lecture took place at the Saïd Business School, University of Oxford on November 18th, 2014. Robert Anderson 18 Dec 2014
84 Creative Commons How Can I Know If My Idea Is Good? - Chapter 6 Dave Fletcher, Founder and Managing Director of White October summarises the lecture with final remarks on customer discovery. This lecture took place at the Saïd Business School, University of Oxford on November 11th, 2014. Dave Fletcher 01 Dec 2014
83 Creative Commons How Can I Know If My Idea Is Good? - Chapter 5 Dave Fletcher, Founder and Managing Director of White October explains how to test the solutions in customer discovery. This lecture took place at the Saïd Business School, University of Oxford on November 11th, 2014. Dave Fletcher 01 Dec 2014
82 Creative Commons How Can I Know If My Idea Is Good? - Chapter 4 Dave Fletcher, Founder and Managing Director of White October presents the ideas on how to test the problem in customer discovery. This lecture took place at the Saïd Business School, University of Oxford on November 11th, 2014. Dave Fletcher 01 Dec 2014
81 Creative Commons How Can I Know If My Idea Is Good? - Chapter 3 Dave Fletcher, Founder and Managing Director of White October summarises the main issues regarding the customer development theory. This lecture took place at the Saïd Business School, University of Oxford on November 11th, 2014. David Fletcher 01 Dec 2014
80 Creative Commons How Can I Know If My Idea Is Good? - Chapter 2 Dave Fletcher, Founder and Managing Director of White October explains the preparation process for customer discovery. This lecture took place at the Saïd Business School, University of Oxford on November 11th, 2014. Dave Fletcher 01 Dec 2014
79 Creative Commons How Can I Know If My Idea Is Good? - Chapter 1 Dave Fletcher, Founder and Managing Director of White October explains what is customer development. This lecture took place at the Saïd Business School, University of Oxford on November 11th, 2014. Dave Fletcher 01 Dec 2014
78 Creative Commons How Do I Market My Business And Sell Products? - Chapter 6 AJ Leon, Founder and Artistic Director of Misfit Incorporated and Twitgift summarises the lecture with some final remarks. This lecture took place at the Saïd Business School, University of Oxford on November 4th, 2014. AJ Leon 18 Nov 2014
77 Creative Commons How Do I Market My Business And Sell Products? - Chapter 5 AJ Leon, Founder and Artistic Director of Misfit Incorporated and Twitgift presents the effective pitching an sales techniques. AJ Leon 18 Nov 2014
76 Creative Commons How Do I Market My Business And Sell Products? - Chapter 4 AJ Leon, Founder and Artistic Director of Misfit Incorporated and Twitgift explains why the community is more powerful than a customer base. AJ Leon 18 Nov 2014
75 Creative Commons How Do I Market My Business And Sell Products? - Chapter 3 AJ Leon, Founder and Artistic Director of Misfit Incorporated and Twitgift presents the basics of content marketing. AJ Leon 18 Nov 2014
74 How Do I Market My Business And Sell Products? - Chapter 2 AJ Leon, Founder and Artistic Director of Misfit Incorporated and Twitgift presents the theory behind positioning and branding in order to drive traffic and generate interest in any business. AJ Leon 18 Nov 2014